Senior Search Engine Marketing Specialist

Job title: Senior Search Engine Marketing Specialist

Job description: Canada Drives® is changing the face of car buying in Canada. We are the first and only 100% online car retailer; our consumers buy their car online and we can deliver it to their doorstep as quickly as the same day.

Recent Techouver Article: https://techcouver.com/2021/03/02/online-vehicle-purchasing-and-delivery-in-vancouver/

As a recent recipient of Canada’s #1 Fastest-Growing Company Award and a current Best Managed Business award winner you will have a solid foundation of human and technical resources to work with.

Key qualifications/experience

• Minimum of 5 years experience managing successful Search Engine Marketing (SEM) Campaigns
• An entrepreneurial attitude with an ability to work in a fast-paced environment
• Have the desire to achieve, attention to detail, are highly organized and have strong problem-solving skills
• Great at analyzing data to identify challenges and opportunities, make recommendations and implement action plans to enhance results
• Developed, implemented and managed highly engaging campaigns delivering high ROI awareness, traffic and revenue.
• Success diving deep into data, identifying and understanding opportunities to improve conversion and increase growth.
• Up to date with the latest innovative solutions and marketing capabilities, industry trends and emerging customer and market needs.
• Demonstrated an ability to apply logical thought process to problem solving and deliver recommendations
• Robust quantitative skills including forecasting ability and ROI analyses
• Excellent communication skills
• Proactive, collaborative, organized, curious, problem solver with a positive attitude

What you’ll be doing:

• Google AdWords and Bing account management (campaign creation, management, analysis and reporting)
• Collecting/analyzing data, executing tests, identifying trends and insights in order to achieve maximum ROI in paid search campaigns
• Creating, categorizing and refining keywords
• Generating new ad ideas to enhance results
• Researching and analyzing competitors
• Keeping up to date with best practices and standards in the SEM industry.

What we offer:

• An opportunity to work for one of Canada’s top emerging companies
• Human and technical resources to assist optimization across the entire marketing landscape
• Competitive salary with opportunities for raises and advancement
• Extended Health Benefits (Health, Life, and Dental)
• Regularly scheduled performance evaluations and ongoing training
• Work from home (until Sept 2021 and possibly beyond) or in office (next to the Burrard Skytrain Station in Downtown Vancouver).

Company: Canadadrives

Expected salary: $75000 – 90000 per year

Location: Vancouver, BC

Job date: Wed, 30 Jun 2021 01:19:42 GMT

Job Source: Careerjet.ca